Hawar Resort

Bahrain’s first Eco Resort

Industry
Travel and Hospitality
Region
Middle East
Services
Strategy, Brand, Digital, Space
Challenge

Hawar Island is a protected reserve off the coast of Bahrain and a firm favourite amongst the Bahraini people. Our mandate was to preserve and protect the history and heritage associated with this magical site and build a new eco resort brand that would entice travellers from around the world to experience its beauty.

 

The GCC is known for its luxury hotels, all offering spectacular experiences and unrivalled services. Hawar Island, however, is truly unique. Just an hour's boat ride from the mainland, its protected shores are home to exotic wildlife species such as the world's largest natural dugong and cormorant populations. Combined with the warm, generous, and welcoming spirit Bahrain’s people are known for, the Hawar Island experience is like no other. 

Solution

Hawar Resort is all about creating positive change for guests and the planet, for life. Through education and immersion, the brand pledges to send guests home enlightened, enriched, and ready to live more responsible lives. 

 

Inspired by the unique motifs found on embroidered Bahraini thobes, the distinct shape and flourishes incorporated into the brandmark pay homage to the craft of the ancient custom of gold thread weaving, "Al-Korar". The leaf shape represents the flora and natural beauty of the island, whilst the feather is symbolic of the inhabitants of the island with whom Hawar Resort share an eco-responsive co-existence. An extensive fifth element designed to intertwine all the natural elements found on the island, heroes the tagline: Weave Your Story. This project required a complete rollout of all hotel-branded collateral, signage design, customer experience books and ATL and BTL campaigns.

Brave Moment

Wading through knee-deep mud to visit the island was the moment that cemented our relationship with the client.

"Our journey with JansenHarris has been nothing short of incredible. From the moment they stepped foot in our eco-resort and grasped the essence of our vision, Viki and her team exhibited remarkable creativity and dedication, crafting a compelling brand and narrative that truly captures the spirit of our unique destination."
Paul Gardiner

CEO, Mantis Collection

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